Home All News NEW ORIGINAL: Our tubular is reborn with a new material 25 years after its launch

NEW ORIGINAL: Our tubular is reborn with a new material 25 years after its launch

NEW ORIGINAL: Our tubular is reborn with a new material 25 years after its launch
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From January 28 to 31, BUFF® will present its new collection Fall – Winter 2018-19 at Hall B3 Stand 414 of the Fair ISPO MUNICH 2018. We will have a stand of 240m2 completely renovated with a more futuristic look and, for the first time, will have a circular design giving a tubular allusion.

The main novelty of this season corresponds to the line BUFF® SPORT AW1819.The most iconic and successful product of the brand is renewed under ecological and environmental criteria converting it into a revolution: the new Original Multifunctional Headwear is created from two recycled plastic bottles.

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A revolution in the sector promoted by BUFF® that, once again, shows the commitment to the environment that the brand maintains from its start.

This product is also surprising for its great elasticity, a 4-way-stretch obtained thanks to technology, which allows this tubing to stretch in four different directions, which increases comfort and gives it the capacity to adapt to the neck.

A multifunctional accessory that presents a high level of protection against ultraviolet radiation from the sun, as well as being a great thermal insulator since it reduces the transfer of heat between the human body and the environment. It also has an optimal capacity to wick moisture vapour away from the body and keep it dry and comfortable. Finally, it has been designed in one piece and without seams to obtain maximum comfort and avoid irritating the skin.

During ISPO 2018, BUFF® will give a new BUFF® Original Multifunctional Headwear to the first 100 people who come and recycle a plastic bottle in our stand every day, so, in total, BUFF® will be giving 400 units during the four days of ISPO. With this action BUFF® aims to raise awareness of this new and revolutionary model while encourage the recycling.