The Original Reborn: our iconic product now more sustainable, comfortable and more protective
25 years after BUFF® produced its first multifunctional headwear, the brand is revolutionizing this legendary product using a new, more environmentally friendly and sustainable material, once again showing its respect and commitment to the environment.
The new Original Multifunctional Headwear is made using polyester microfibers obtained exclusively from recycled plastic bottles certified and supplied by Repreve®, has part of the DO MORE NOW sustainability campaign launched by BUFF®. This is how the new product is fabricated:
The new product’s composition ensures elasticity in 4 directions, a unique feature on the market for this kind of accessory, which translates into greater comfort.
This feature helps users comfortably wear the product in many styles making it an even more multifunctional item. Inspired by and created for outdoor, nature, and sports lovers, it also offers high UPF 50 solar protection, as well as thermal insulation thanks to a breathable and classically seamless design that keeps the body protected, dry, and comfortable.